Detailed form test
Get a more complete home value review
This version asks for the details that usually change pricing: condition, upgrades, mortgage balance, timing, and what you want to do next.
Best assumption to test
Fewer people will finish this form, but the ones who do should be more qualified and easier to follow up with because their motivation and constraints are already visible.
What I can do with the extra detail
I can separate price from proceeds. A home might be worth one number, but the decision depends on repairs, loan balance, timing, target next home, and how much cash you need after closing.